The right is now using the tactics of the left. Interesting huh? Maybe, not so much. When you realize that what we are actually seeing is The Uniparty becoming unhinged at Donald Trump’s successes, then things begin to make more sense.
There have been a few outlets and people who have even called the media out on their tactics of using the rhetoric to incite violence against Donald Trump and his supporters.
A lot of people who are supporting Donald Trump may be new to politics and understanding how “generally” the left and the right work. So this is what I want to expound and educate people on. Not only is it very interesting, but it is helpful in weeding out those who are trying to wear the label of anti-establishment, even albeit falsely I am also a great believer in “knowing thy enemy”. This is why I love David Horowitz and Jamie Glazov!
In reading these rules, not only will you see how Obama, the Democrats, the media, and his whole entourage have been playing the American people. After you read these rules, you might have a good bout of “pissed off” at seeing how we have been emotionally and intellectually manipulated over the years.
So let’s begin breaking this book down piece by bloody piece:
RULE 1: “Power is not only what you have, but what the enemy thinks you have.” Power is derived from 2 main sources – money and people. “Have-Nots” must build power from flesh and blood. (These are two things of which there is a plentiful supply. Government and corporations always have a difficult time appealing to people, and usually do so almost exclusively with economic arguments.)
RULE 2: “Never go outside the expertise of your people.” It results in confusion, fear and retreat. Feeling secure adds to the backbone of anyone. (Organizations under attack wonder why radicals don’t address the “real” issues. This is why. They avoid things with which they have no knowledge.)
RULE 3: “Whenever possible, go outside the expertise of the enemy.” Look for ways to increase insecurity, anxiety and uncertainty. (This happens all the time. Watch how many organizations under attack are blind-sided by seemingly irrelevant arguments that they are then forced to address.)
RULE 4: “Make the enemy live up to its own book of rules.” If the rule is that every letter gets a reply, send 30,000 letters. You can kill them with this because no one can possibly obey all of their own rules. (This is a serious rule. The besieged entity’s very credibility and reputation is at stake, because if activists catch it lying or not living up to its commitments, they can continue to chip away at the damage.)
RULE 5: “Ridicule is man’s most potent weapon.” There is no defense. It’s irrational. It’s infuriating. It also works as a key pressure point to force the enemy into concessions. (Pretty crude, rude and mean, huh? They want to create anger and fear.)
RULE 6: “A good tactic is one your people enjoy.” They’ll keep doing it without urging and come back to do more. They’re doing their thing, and will even suggest better ones. (Radical activists, in this sense, are no different that any other human being. We all avoid “un-fun” activities, and but we revel at and enjoy the ones that work and bring results.)
RULE 7: “A tactic that drags on too long becomes a drag.” Don’t become old news. (Even radical activists get bored. So to keep them excited and involved, organizers are constantly coming up with new tactics.)
RULE 8: “Keep the pressure on. Never let up.” Keep trying new things to keep the opposition off balance. As the opposition masters one approach, hit them from the flank with something new. (Attack, attack, attack from all sides, never giving the reeling organization a chance to rest, regroup, recover and re-strategize.)
RULE 9: “The threat is usually more terrifying than the thing itself.” Imagination and ego can dream up many more consequences than any activist. (Perception is reality. Large organizations always prepare a worst-case scenario, something that may be furthest from the activists’ minds. The upshot is that the organization will expend enormous time and energy, creating in its own collective mind the direst of conclusions. The possibilities can easily poison the mind and result in demoralization.)
RULE 10: “The major premise for tactics is the development of operations that will maintain a constant pressure upon the opposition. It is this unceasing pressure that results in the reactions from the opposition that are essential for the success of the campaign.”
RULE 11: “If you push a negative hard enough, it will push through and become a positive.” Violence from the other side can win the public to your side because the public sympathizes with the underdog. (Unions used this tactic. Peaceful [albeit loud] demonstrations during the heyday of unions in the early to mid-20th Century incurred management’s wrath, often in the form of violence that eventually brought public sympathy to their side.)
RULE 12: “The price of a successful attack is a constructive alternative.” Never let the enemy score points because you’re caught without a solution to the problem. (Old saw: If you’re not part of the solution, you’re part of the problem. Activist organizations have an agenda, and their strategy is to hold a place at the table, to be given a forum to wield their power. So, they have to have a compromise solution.)
RULE 13: “Pick the target, freeze it, personalize it, and polarize it.” Cut off the support network and isolate the target from sympathy. Go after people and not institutions; people hurt faster than institutions. (This is cruel, but very effective. Direct, personalized criticism and ridicule works.)
Now that we have taken a good look at the Rules themselves, let’s take a peek at parts of the rest of the book.
“The Revolutionary force today has two targets, moral as well as material. Its young protagonists are one moment reminiscent of the idealistic early Christians, yet they also urge violence and cry, ‘Burn the system down!’ They have no illusions about the system, but plenty of illusions about the way to change our world. It is to this point that I have written this book.”
In this book we are concerned with how to create mass organizations to seize power and give it to the people; to realize the democratic dream of equality, justice, peace…. “Better to die on your feet than to live on your knees.’ This means revolution.” p.3
“Radicals must be resilient, adaptable to shifting political circumstances, and sensitive enough to the process of action and reaction to avoid being trapped by their own tactics and forced to travel a road not of their choosing.” p.6
“A Marxist begins with his prime truth that all evils are caused by the exploitation of the proletariat by the capitalists. From this he logically proceeds to the revolution to end capitalism, then into the third stage of reorganization into a new social order of the dictatorship of the proletariat, and finally the last stage — the political paradise of communism.” p.10
“An organizer working in and for an open society is in an ideological dilemma to begin with, he does not have a fixed truth — truth to him is relative and changing; everything to him is relative and changing…. To the extent that he is free from the shackles of dogma, he can respond to the realities of the widely different situations….” pp.10-11
Of Means and Ends [Forget moral or ethical considerations]
“The end is what you want, the means is how you get it. Whenever we think about social change, the question of means and ends arises. The man of action views the issue of means and ends in pragmatic and strategic terms. He has no other problem; he thinks only of his actual resources and the possibilities of various choices of action. He asks of ends only whether they are achievable and worth the cost; of means, only whether they will work. … The real arena is corrupt and bloody.” p.24
“The means-and-ends moralists, constantly obsessed with the ethics of the means used by the Have-Nots against the Haves, should search themselves as to their real political position. In fact, they are passive — but real — allies of the Haves…. The most unethical of all means is the non-use of any means… The standards of judgment must be rooted in the whys and wherefores of life as it is lived, the world as it is, not our wished-for fantasy of the world as it should be….” pp.25-26
“The third rule of ethics of means and ends is that in war the end justifies almost any means….” p.29
“The seventh rule… is that generally success or failure is a mighty determinant of ethics….” p.34
“The tenth rule… is you do what you can with what you have and clothe it with moral garments…. It involves sifting the multiple factors which combine in creating the circumstances at any given time… Who, and how many will support the action?… If weapons are needed, then are appropriate d weapons available? Availability of means determines whether you will be underground or above ground; whether you will move quickly or slowly…” p.36
The Education of the Organizer
“To the organizer, imagination… is the dynamism that starts and sustains him in his whole life of action as an organizer. It ignites and feeds the force that drives him to organize for change….
“The organizer knows that the real action is in the reaction of the opposition. To realistically appraise and anticipate the probable reactions of the enemy, he must be able to identify with them, too, in his imagination, and foresee their reactions to his actions….
“The organizers searching with a free and open mind void of certainty, hating dogma, finds laughter not just a way to maintain his sanity but also a key to understanding life.” pp.74-75
“…the organizer must be able to split himself into two parts — one part in the arena of action where he polarizes the issue to 100 to nothing, and helps to lead his forces into conflict, while the other part knows that when the time comes for negotiations that it really is only a 10 percent difference.” p.78
“…the organizer is constantly creating new out of the old. He knows that all new ideas arise from conflict; that every time man as had a new idea it has been a challenge to the sacred ideas of the past and the present and inevitably a conflict has raged.” p.79
Communication [Notice the emphasis on conflict, dialogue, relationships, etc. Team “service” is essential to building strong relationships through “common involvements“]
“And so the guided questioning goes on without anyone losing face or being left out of the decision-making. Every weakness of every proposed tactic is probed by questions…. Is this manipulation? Certainly….” p.88
“One of the factors that changes what you can and can’t communicate is relationships. There are sensitive areas that one does not touch until there is a strong personal relationship based on common involvements. Otherwise the other party turns off and literally does not hear….
“Conversely, if you have a good relationship, he is very receptive…. For example, I have always believed that birth control and abortion are personal rights to be exercised by the individual. If, in my early days when I organized… neighborhood in Chicago, which was 95 per cent Roman Catholic, I had tried to communicate this, even through the experience of the residents, whose economic plight was aggravated by large families, that would have been the end of my relationship with the community. That instant I would have been stamped as an enemy of the church and all communication would have ceased.
“Some years later, after establishing solid relationships, I was free to talk about anything…. By then the argument was no longer limited to such questions as, ‘How much longer do you think the Catholic Church can hang on to this archaic notion and still survive?’ …the subject and nature of the discussion would have been unthinkable without that solid relationship.” pp.93-94
In the Beginning: The Process of Power [Notice the compromise needed to build the power base. Yet, since pragmatism has eroded all values, it’s simply a matter of ends justifying means. It’s not unlike churches that attract members through the world’s entertainment — then continue to soften or hide Truth in order to keep them happy and lure more.]
“From the moment the organizer enters a community he lives, dreams… only one thing and that is to build the mass power base of what he calls the army. Until he has developed that mass power base, he confronts no major issues…. Until he has those means and power instruments, his ‘tactics’ are very different from power tactics. Therefore, every move revolves around one central point: how many recruits will this bring into the organization, whether by means of local organizations, churches, service groups, labor Unions, corner gangs, or as individuals.”
“Change comes from power, and power comes from organization.” p.113
“The first step in community organization is community disorganization. The disruption of the present organization is the first step toward community organization. Present arrangements must be disorganized if they are to be displace by new patterns…. All change means disorganization of the old and organization of the new.” p.116
“An organizer must stir up dissatisfaction and discontent... He must create a mechanism that can drain off the underlying guilt for having accepted the previous situation for so long a time. Out of this mechanism, a new community organization arises….
“The job then is getting the people to move, to act, to participate; in short, to develop and harness the necessary power to effectively conflict with the prevailing patterns and change them. When those prominent in the status quo turn and label you an ‘agitator’ they are completely correct, for that is, in one word, your function—to agitate to the point of conflict.” p.117
“Process tells us how. Purpose tells us why. But in reality, it is academic to draw a line between them, they are part of a continuum…. Process is really purpose.” p.122
“Tactics are those conscious deliberate acts by which human beings live with each other and deal with the world around them. … Here our concern is with the tactic of taking; how the Have-Nots can take power away from the Haves.” p.126